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Fernando Mendoza showcases his custom cleat prototype at Adidas' North American Headquarters during the inaugural Rookie Pro Day. The Heisman Trophy-winning quarterback, projected as the top pick in the 2026 NFL Draft, collaborates with Adidas' innovation team to enhance shoe performance. Mendoza suggests modifications for better traction, especially on the inside heel, to support his throwing technique. The team utilizes 3-D printing to create a personalized fit, addressing Mendoza's unique midfoot and toe box needs. After the meeting, Adidas technicians brainstorm color schemes, including the silver-and-black of the Las Vegas Raiders. Other top NFL prospects, such as Arvell Reese, Rueben Bain Jr., Caleb Downs, and Carnell Tate, join Mendoza in Adidas' signing class. The event highlights the brand's commitment to athlete-centric innovation as they prepare for the upcoming draft.
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