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Bernard Jackman admits that he hardly watches Super Rugby Pacific anymore, signaling a major shift in rugby viewership. This revelation shows how the Top 14 has surged in popularity, capturing the attention of fans and pundits alike.
Once the crown jewel of southern hemisphere club rugby, Super Rugby has struggled to maintain its status post-Covid-19. The pandemic triggered a significant reorganization, pushing New Zealand to create its own Super Rugby Aotearoa, while South African teams shifted to the United Rugby Championship. Jackman notes that this disruption has caused interest in Super Rugby to wane.
Reflecting on this decline, Jackman stated, “I’ve lost a bit of love for it. It’s just kind of gone off our radar a little bit.” Instead, he now finds himself drawn to the Top 14, where France showcases top talent and international stars, a notable shift for a lifelong rugby enthusiast.
With South African franchises no longer part of the Super Rugby landscape, the competition’s edge has diminished. Jackman’s comments highlight a crucial moment for rugby, as fans reassess their loyalties and the landscape of international club rugby evolves. The numbers tell a story of changing preferences, with the Top 14 emerging as the new focal point for dedicated rugby fans.
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